NORTH & MAE
OUR INTRODUCTION
Style should feel effortless, feminine and completely your own.
NORTH & MAE is made for women who love beautiful clothing without making getting dressed complicated.
Our collections bring together feminine silhouettes, easy-to-style pieces and everyday favourites that fit naturally into real life. From a quiet morning in the city to lunch with friends, an evening out or a weekend away, we believe the best pieces are the ones you keep reaching for.
We are drawn to the details that make an outfit feel special. A flattering shape. A soft fabric. A beautiful colour. The kind of piece that instantly feels right when you put it on.
Fashion does not need to be loud to make an impression. Sometimes, simplicity says the most.
THE HEART OF NORTH & MAE
OUR STORY
It started with Sarah Mae.
My name is Sarah Mae, and in 2018 i started NORTH & MAE from my love for fashion and the idea of creating a place women would enjoy returning to.
Over the years, I started appreciating fashion differently. For me, it became less about following every new trend and more about finding beautiful pieces that feel feminine, comfortable and easy to wear in real life.
That feeling became the heart of NORTH & MAE.
Eight years later, I still love discovering new styles and thinking about what our customers might enjoy wearing next. The store has grown, but I never want to lose the personal feeling it started with.
To every woman who has supported NORTH & MAE, whether you have been here for a while or have only just discovered us, thank you for being part of our story.
With love,
Sarah Mae
Founder of NORTH & MAE ♡